#2: Man

Recently, two scenarios about the future were made by my nearest and dearest and I couldn't help but think how incorrect these backdated ideas were. Scenario 1: When discussing my future career, a family member made an argument for why I should be invested in a company such as Google or Facebook. Why? Because I … Continue reading #2: Man

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Comparative Essay: Bus Eireann Strikes have ended

Bus Éireann services return to normal after strike -vs.- Bus Eireann get back on the road This comparative study looks at Irish commercial broadcasters, TV3, and public service broadcasters, RTÉ, and their news reports on April 13th, 2017. Both news report focus on the end of the Bus Eireann bus strikes after 21 days. This … Continue reading Comparative Essay: Bus Eireann Strikes have ended

Has the Shift from Appointment Television to Binge Watching Influenced Audience’s Motivations and Behavioural Habits?

The full text of my thesis is now available online: https://www.researchgate.net/publication/316841683_Has_the_Shift_from_Appointment_Television_to_Binge_Watching_Influenced_Audience's_Motivations_and_Behavioural_Habits   Abstract The shift from appointment television to binge watching is a direct response to the development of new technologies and services. To understand what effect this has had on audiences, this study investigates how audiences engage with television today and how their viewing … Continue reading Has the Shift from Appointment Television to Binge Watching Influenced Audience’s Motivations and Behavioural Habits?

CA2 – Semiotic Print Advertisement Analysis

(Figure 1.1 Hunky Dory Advertisement 2010) For the purposes of a semiotic analysis of a print advertisement, I have chosen this Hunky Dory advertisement from 2010 (Fig 1.1). This image, as well as many others in the campaign, faced much criticism for its depiction of women in sport. A second campaign appeared a year later but with … Continue reading CA2 – Semiotic Print Advertisement Analysis